However, not all stocks that have split will keep rising, and reverse stock splits often affect a stock negatively. In 2024, splits have led to each of these scenarios, and these two examples ...

Starbucks CEO Brian Niccol is addressing long-standing complaints about complex drink customizations by introducing ...

Starbucks is going back to the future. The coffee giant is brewing up big changes, bringing back old-school self-serve ...

Starbucks (SBUX) is embarking on a bold turnaround plan under new CEO Brian Niccol. The coffee giant hopes to reclaim its ...

The customer is always right” is a credo that is often used and applies especially to consumer-facing businesses like Starbucks ...

Brian Niccol was hired to turn the company around. He’ll have a better chance the more time he pledges to be in Seattle.

A Chipotle shareholder is suing the fast-casual chain over viral social media complaints about skimpy portion sizes.

A Chipotle shareholder is suing the company after the social media frenzy that occurred due to the allegedly small and ...

It’s the latest development in Chipotle’s “skimpgate,” which comes at a time when cash-strapped customers have an eagle eye ...

"Red Cup Day," a favorite Starbucks holiday tradition that offers customers free reusable cups, takes place this week -- but ...

Starbucks baristas can put eight shots of espresso into one cup. They can make drinks that taste like strawberries, apple pie ...