These customers will be able to enjoy free refills on hot brewed or iced coffee, or hot or iced tea during their visit.

Starbucks CEO Brian Niccol outlined the plan on Starbucks’ earnings call this week, saying the company will make a “roughly ...

Earlier this month, the 54-year-old company shared plans to implement a Coffeehouse Code of Conduct where only paying ...

"We have to clear the noise out both in food and beverage menus," CEO Brian Niccol said in a statement shared with PEOPLE ...

“In the coming months, you’ll see us begin to optimize our menu offerings, resulting in roughly 30% reduction in both ...

Starbucks introduces panic buttons and conflict de-escalation training to address customer behavior in U.S. stores.

In a Tuesday earnings call, Starbucks chairman and CEO Brian Niccol said the company would be cutting its menu by 30% in the ...

Loyal Starbucks fans should fill up on their favorite treats while they still can, because the popular coffee chain's menu is ...

Yes, you heard that right! Starbucks is now offering a nice perk (no pun intended). You can now enjoy a free refill of hot or ...

There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...

CEO Brian Niccol detailed how marketing investments can lead to future growth as the chain’s latest earning results have ...