Chris Hemsworth, Baz Luhrmann and more help Qantas launch first North American campaign in a decade
Qantas has tapped several famous Aussies to colour its first campaign in a decade within the North American market, via US ...
Bombshell report reveals Qantas ‘senior managers knew’ ghost flights were being sold
Qantas management was aware the airline was selling tickets for flights that had already been cancelled, according to a ...
Coles and Woolworths slammed again by ACCC in ‘concerning’ report on grocery sector
Coles and Woolworths charge 20% more for groceries than they did five years ago, require suppliers to pay rebates, and are ...
Nine chief sales officer says team is ‘focused on the main game’ amidst Sneesby exit and incoming workplace review
The chief sales officer of Nine says his team is “focused” despite allegations that have rocked the media giant in recent ...
OMA teams up with international OOH companies for ‘standardized Programmatic Guaranteed Direct trading’
Outsmart (Out of Home Trade Association in UK)” and IAB Tech Lab to release a “document and technical resources to support ...
Electrolux’s AEG brand undergoes visual and sound transformation
Electrolux Group’s premium brand AEG has revealed its updated brand identity including its first ever sound identity to bring ...
The Brag Media, Sally Spicer, Man of Many and more win at 2024 Mumbrella Publish Awards
Journalist Sally Spicer, men’s lifestyle publication Man of Many, The Brag Media’s Rolling Stone AU/NZ magazine, and more ...
EMG / Gravity Media unpack Laver Cup 2024 coverage
EMG / Gravity Media successfully covered the Laver Cup 2024, via a Tennis Australia collaboration.The announcement:EMG / ...
Dynamic Duos: How reinforcement during a pitch kindled a winning partnership
In Dynamic Duos, Mumbrella each week asks two colleagues with a professional and personal affiliation to share with readers ...
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Squealing Pig unveils LGBTQIA+ OOH billboard, via Splash and TWE Marketing
Squealing Pig has made an out-of-home (OOH) investment to promote its “custom Lesbian Pride Label and Mardi Gras sponsorship” ...
‘Clarity through creativity’: Floodlight Agency rebrands and strengthens positioning
Indie agency Floodlight has rebranded to solidify its presence as a creative agency, with a new brand position of ‘clarity through creativity’.The agency launched in 2015 as Floodlight Media, and in ...